Traceability from smolt to global supply

Considerable responsibility rests on the shoulders of the seafood industry. In addition to being an important contributor to the world's food supply, the industry must also ensure the best possible fish welfare and lowest possible environmental impact.  

To be on the safe side, traceability from smolt to global supply is crucial. A natural place to start is in your IT systems, many of which rely on fragmented systems and structures.  

If you want clear operations, you need a streamlined business platform. 

Can you combat sea lice from the office? 

"Combat" is perhaps a bit of a mouthful. However, a comprehensive and modern business platform that collects and displays relevant operational data gives you a better picture of qualitative and quantitative conditions in your value chain. Which makes it easier for you to identify and handle deviations. 

Fish welfare and food safety go hand-in-hand and are governed by many of the same mechanisms. Given current food safety regulations, which are unlikely to become less stringent over time, you need to be able to demonstrate healthy production from hatchery to store shelf and dinner table. You can do so with holistic IT systems. 

In other words: No, you can't combat sea lice from the office, but you can definitely gain the insight you need to detect and narrow down the cases, and then act to limit the damage.  

Nordic seafood is world-renowned for its high quality. But we're not immune to listeria and similar biological threats. It's all about having such good data that you can weed out (read: recall) diseased fish in a targeted manner, thereby protecting major assets. 

How well do you know your supply chain? 

The seafood industry's global supply chain is complex and each company often includes a network of suppliers, subcontractors and distribution partners. Legislation and directives increasingly point to tighter control over your entire supply chain, including those networks. 

Without an integrated and comprehensive business platform, it’s virtually impossible to ensure that all links in the value chain comply with applicable regulations, and just as difficult to report on them. To achieve full transparency for others, you must first know yourself. 

Not only is supply chain visibility important for regulatory compliance and reporting, it also gives you the insight you need to optimise your processes. In other words, a business platform tailored to your operations not only contributes to more secure compliance with regulatory requirements, but also increased competitiveness. 

Make production moves in real time 

The biggest benefit of integrating your entire operation into a modern business platform isn't just control over data at every stage. It's accessibility. The era of hindsight, where next year's forecasts are made on the basis of last year's annual report, is over.  

The Microsoft business platform is seamless, giving you actionable data and insights in real time. This creates stability and predictability, and allows you to adapt production, maintenance and finances based on the overall picture, rather than separately. 

It's about gaining support from the available data and confidence in the moment of decision. History and future analysis in the same picture frame. Minimise risk, maximise efficiency. 

Predictive production adaptation to volatile markets 

Retrospective and real-time traceability is all well and good. But where your business platform really comes into its own is in the future. What we did last year and what we're doing now is valuable information, by all means, but the ability to answer the question "what should I do tomorrow?" is where you can really capitalise. 

The smartest people in the industry are already making data-driven decisions based on predictive analytics and calculations to meet future demand and innovation needs.  

How far have you got?